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Our business and products serve to answer problems that the world is already facing, and the need for answers to those issues is constantly growing.

These social, global and macro-economic factors are long-term and largely non-cyclical, driving growth for the business now and in the foreseeable future:

Population Growth

  • Increasing populations require more housing, infrastructure and public buildings
  • Satisfying the needs of growing populations often means building in more challenging environments

Urbanisation and improving quality of life

  • Demands on building materials and products are increased by higher population densities in urban areas
  • Standards of living are increasing globally, requiring increasingly better quality materials and products

Sustainability & Responsibility

  • Growing influence of sustainability as a significant factor in decision making, from supply chains through to end users
  • Growing demand for more sustainable alternatives to man-made, heavily carbon-polluting and natural resource-depleting materials