Competing with existing materials
Trees sequester CO2 from the atmosphere, trapping it safely. The carbon will also remain stored once the tree is felled. By turning fast-growing, sustainable wood into long-lasting, high-performance building materials, our products can actually help the environment while still performing better than unsustainable, highly resource-depleting or heavily carbon dioxide producing alternatives such as PVC and aluminium.
We can calculate how much carbon is sequestered in our products through external and reputable standards and research, taking into account many factors such as the species and density of the wood, the proportion of wood made up of carbon at specific moisture levels, and the molecular weight of carbon compared to CO2.